Competitor analysis tool
A competitor analysis tool that does the work in minutes
Turn a list of competitors into a structured, sourced analysis across 100+ data points, then get a brief whenever one of them changes.
A competitor analysis tool researches your competitors and turns the findings into a structured, comparable report. Competely does this across eight dimensions and more than 100 data points (product, pricing, messaging, audience, features, and SWOT), with every data point sourced and cited, in minutes rather than the hours or days a manual analysis takes. It is self-serve from $39/mo, you can cancel anytime, and monitoring is included, so after your analysis you get a brief whenever a competitor changes.
Last updated: June 18, 2026
What you get from a competitor analysis
A good competitor analysis answers concrete questions: how do competitors price and package their product, who do they target, how do they describe themselves, where are they strong, and where are they exposed. Competely produces that as a structured report you can read, compare across competitors, and export.
The difference from a quick web search or a single AI prompt is structure and sourcing. Competely analyzes every competitor against the same schema, so the results line up side by side, and it cites a source for each data point so you can verify it rather than trust a summary.
- Product, pricing, messaging, audience, features, strengths, weaknesses, and SWOT.
- 100+ data points, each with a cited source.
- Comparable across competitors because every one uses the same schema.
- Export to CSV and PDF; share with unlimited viewers.
The eight dimensions, and what each one tells you
A competitor analysis is only as useful as the questions it answers. Competely runs every competitor through the same eight-dimension schema so you are not left wondering whether you missed something. Each dimension maps to a real decision you make.
- Product: what they actually sell and how it is packaged, so you can place yourself against it.
- Pricing: how they charge and tier, so you can position your own plans (we report what their site shows, not invented numbers).
- Messaging: how they describe themselves, which feeds your own positioning and ad copy.
- Audience: who they target, so you can find a segment they underserve.
- Features: capability-by-capability coverage, so you can see real gaps instead of guessing.
- Strengths and weaknesses plus a SWOT: where they are exposed and where you should not pick a fight.
How a competitor analysis tool works, step by step
There is no setup project. The whole point of a self-serve tool is that you can go from a blank screen to a finished analysis in one sitting.
- Enter your own product so the analysis is framed around how you compete, not in a vacuum.
- Add the competitors you want to analyze, or start from a few and add more later.
- Competely researches each one across the eight-dimension schema and cites a source for every data point.
- Read the structured report, compare across competitors, and export to CSV or PDF or share a link.
- Leave monitoring on so you get a brief when a competitor changes, and re-run when you want a fresh snapshot.
After the analysis: staying on top of changes
A competitor analysis has a short shelf life: prices change, features ship, messaging shifts. Competely includes monitoring on every paid plan, so after the initial analysis you get a brief when something meaningful changes, and you can re-run the analysis any time you want a fresh snapshot.
Why teams pick Competely over doing it manually
The realistic alternative to a competitor analysis tool is doing it by hand, prompting a general AI assistant, or running a deep-research report. All work for a quick look but are slow to set up, inconsistent from run to run, and easy to leave behind. Here is the honest comparison against those alternatives. If you prefer to start manually, our free competitive analysis template gives you the same structure to fill in yourself, and our guides walk through how to use the output.
Competely vs doing competitor analysis yourself
| Competely | Manual research / AI chat and deep research | |
|---|---|---|
| Time to a full picture | Minutes | Hours to days of digging |
| Depth | 8 dimensions, 100+ data points | Ad hoc, whatever you remember to check |
| Sources | Every data point cited | You assemble and verify them yourself |
| Keeping up with changes | Monitoring emails you a brief when a competitor changes | You have to remember to check again |
| Consistency | Same structured schema every time | Varies by prompt, effort, and who did it |
| Cost | Self-serve, from $39/mo | Your time (plus a general AI subscription) |
Competely details from the product (8-dimension schema, 100+ data points, sources cited, monitoring on every paid plan). The comparison is against the alternatives our customers actually use: manual research, general-purpose AI chat, and deep-research modes.
Competely pricing
| Plan | Price | Best for |
|---|---|---|
| Starter | $39/moor $348/yr | Essential competitive intelligence |
| Pro | $59/moor $528/yr | More projects, weekly monitoring |
| Scale | $99/moor $888/yr | Maximum projects, with seats for your team |
Transparent, self-serve pricing. No demo or sales call required. Cancel anytime.
Frequently asked questions
- What is a competitor analysis tool?
- A competitor analysis tool researches your competitors and turns the findings into a structured, comparable report. Competely covers 8 dimensions and 100+ data points (product, pricing, messaging, audience, features, SWOT), with every data point sourced, produced in minutes.
- How long does a competitor analysis take?
- With Competely, minutes. You enter your product and competitors and the structured report runs immediately, rather than the hours or days of manual research it would otherwise take.
- Can I export and share the analysis?
- Yes. You can export your analysis to CSV and PDF and share it with unlimited viewers via a link, on every paid plan.
- How do I keep my analysis up to date?
- Re-run it whenever you want a fresh snapshot (every paid plan includes monthly re-runs). Between runs, monitoring emails you a brief when a competitor changes pricing, ships a feature, or shifts messaging, so you do not miss anything in the meantime.
- How many competitors can I analyze?
- You can analyze multiple competitors in a single project and compare them side by side; the exact number of projects and competitors depends on your plan. Because every competitor runs through the same schema, the output lines up cleanly no matter how many you add.
- Do you make up competitor pricing or features?
- No. We report what a competitor publishes on their own site and cite the source for each data point. Where a competitor does not publish something, we say so plainly rather than invent a number, so the analysis stays verifiable.
- Is there a free competitor analysis template I can use first?
- Yes. Our [free competitive analysis template](/tools/competitive-analysis-template) lays out the same dimensions Competely uses, so you can do a manual pass by hand and then automate it when the manual version gets slow.
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Comparisons on this page are based on publicly available information and may have changed since it was last updated. Product names, logos, and trademarks are the property of their respective owners. Competely is independent and is not affiliated with, endorsed by, or sponsored by any other company mentioned.